Social media is the driving pressure for every little thing from engagement to content nowadays. Every marketing professional is stressed with maintaining in advance of patterns and carving out a piece of the market that can be manipulated in the long term.

If you have actually been seeing the development of various networks, you know you have your choice of the trash. All of it depends upon your dreams as well as what you produce. Do you recognize the more slim and also crucial statistics that will certainly help educate your campaign?

Here are some must-read stats that will be extremely handy when it comes to social media marketing.


marketing companies

  1. Youtube is bigger than cable TV networks (Tweet this)
  2. Traffic to YouTube is worldwide, with 80% of sights from outside the US, covering across 76 different nations (Tweet this)
  3. YouTube Spaces has now broadened to consist of video clip production space in Los Angeles, New York, London, Tokyo, Sao Paulo as well as Berlin. In these manufacturing suites independent designers have filmed much more than 10,000 videos in the past year alone (Tweet this)
  4. More than 1 billion users visit YouTube (Tweet this)

Facebook Stats

marketing consultant

  1. Facebook remains the largest and most energetic social network, with more than a billion daily active individuals, and 1.5 billion active monthly individuals (Tweet this)
  2. The average user spends 40 minutes or more each day on the social media network (Tweet this)
  3. A full 91% of the millennial demographic use Facebook in some ability, lots of proactively (Tweet this)
  4. Canada is the nation with the most active customers on Facebook (Tweet this)


social media strategy

  1. Twitter reported 320 million month-to-month energetic customers as of October 2015, with 100 million active day-to-day users (Tweet this)
  2. Unlike several networks, Twitter users have the tendency to be energetic at multiple points through the day, and 29% record inspecting their account several times a day (Tweet this)
  3. Teens are extremely energetic on Twitter, and also 26% record it as their favored social media network (Tweet this)
  4. Millennials comprise a good proportion of customers, at 29% of general active subscription (Tweet this)


social media management

  1. As of October 2015, LinkedIn had 400 million subscribers (Tweet this)
  2. Every second two new people sign up for a LinkedIn account, making its development stable and also impressive (Tweet this)
  3. Unlike some web sites that claim a hefty membership but a huge portion of it is inactive, LinkedIn gets 100 million special brows through each month (Tweet this)
  4. Approximately 13% of millennials use LinkedIn for expert connections (Tweet this)


marketing agency

  1. Pinterest has grown to 100 million active users (Tweet this)
  2. The majority of users are still women at 85%, though the number of guys that utilize the site is raising (Tweet this)
  3. As of September 2015, the variety of individuals outside the US has reached 45%, more than at other point since Pinterest launch (Tweet this)
  4. A full 66% of Pinterest individuals save things that they refer to as ‘inspiring‘, making Pinterest the most inspirational of the social media networks (Tweet this)


search engine marketing

  1. More than 75 million users utilize Instagram on a daily basis, as well as 400 million usage it monthly (Tweet this)
  2. An impressive 27.5% of the entire United States population has actually asserted to have actually made use of Instagram in the year 2015 (Tweet this)
  3. A relatively also split in between male and also women individuals feed on Instagram, with 51% being male, and also 49% being women (Tweet this)
  4. Almost all Instagram customers are under the age of 35, making it a social media network that allures almost entirely to millennials (Tweet this)


social media news

  1. Since its launch in 2005, Reddit has ended up being the dominant social media for material sharing and also specific communities, with 360 million user accounts (Tweet this)
  2. The typical Reddit customer will have a number of accounts, including just what they call ‘throwaways‘. These are accounts used specifically for a blog post or area, then deserted. Some alternate accounts will certainly remain active (Tweet this)
  3. There are more than 850,000 subreddits on the site, with more being developed daily. Tens of thousands of those subreddits are energetic (Tweet this)
  4. In 2015, Reddit saw more than 73 million entries, as well as 725 million comments (Tweet this)

What These Statistics Tell Us

For something, that the space between networks in lots of ways is widening. Yes, Facebook and Youtube still hold the lion’s share of task. The other networks are truly neck in neck, maintaining active user bases within similar demographics.

Pinterest is seeing an increasing number of worldwide customers signing up with as well as utilizing the website. Instagram is even keeled between sexes, and also has an overall young demographic. Twitter is much less prominent compared to Facebook, and also yet has an excellent multi-day return rate.

Reddit is a neighborhood concentrated website with a committed customer base that comes back over and over to take part via straight engagement. LinkedIn stays a leading option for professionals, especially those already in higher placements that desire to get in touch with various other sector leaders.

Social Media Is Hotter Compared to Ever

It looks like such a routine point to say, that social networks is still preferred. It is greater than just popular, it is a growing component of our lives. How several of you reading this take place a social media network right in the early morning? It has come to be the new paper and also coffee routine!

What social media statistics do you understand? Let us recognize in the comments!

Stats sources:

  • Youtube: 1, 2
  • LinkedIn: 1,2
  • Pinterest: 1,2
  • Facebook: 1
  • Twitter: 1, 2
  • Instagram: 1,2
  • Reddit: 1